Hey Friends,

Do you ever wonder if any advertising is true? I sure do! I know how con artists can get away with the con. We want things to be true so we believe them against our better judgment. I love to watch diet or exercise commercials.  They say, “Take this pill or work out on this equipment for five minutes a day, three times a week and you will look like this in weeks.” And they sell millions of dollars daily. We know it can’t be true but we want it to be EASY!

“Advertising messages continually promote methods of achieving end results with little or no effort. And this material and these messages are so effective that in many cases people will work harder to avoid the extra effort than to actually apply the effort that will produce the originally desired outcome.”  ~212°  The Extra Degree

You and I are leaders in the Kingdom of God and there are no short cuts or easy methods to changing lives or building churches. It boils down to extra effort in ministering to people, walking close to God, building leaders, building teams, casting vision and making a difference. It does not happen in front of the TV, but in the streets where life happens.

People are watching us and it really is true: pace of the leader – pace of the pack. They will follow your lead and your direction. Let us work hard. Let us not be afraid to get our hands dirty in life and ministry, because it is really messy and it is hard. You had better be committed to God and His ministry because some of the people you help will turn on you when you least expect it. Paul warned the Galatian church, “Not to bite and devour each other.”

Our call is not easy, and yet we follow Jesus in passionate pursuit of transformed lives and impact on a lost and dying world. Work hard and remember our retirement benefits – they will blow your mind!

Yours to count on,

Chris

P.S. This is why we started KALEO ministry – to help you in the journey. I hope you can be with us for our LIT2010 conference in Knoxville. It will be a day of life change, encouragement, empowerment, and enablement for the community of the KALEO-ED!